Music Box Theatre
Revive at 95 Fundraising Campaign & eCommerce Website
Five years out from their 100th anniversary, Chicago's famous Music Box Theatre is embarking on a large revitalization project in their historic, 740-seat auditorium. To help offset a portion of the expense a fundraising campaign was put in motion, Music Box: Revive at 95. Working with the campaign director, Nicer Collaborative reviewed copy and developed a campaign look to fit in the current aesthetic of the theatre's identity. In addition to style, a promotional mailer and campaign website was custom developed to collect donations and seat sponsorships. The website integrates with the client's payment gateway to accept credit card payment as well as to offer payment plans for seat sponsors who choose to spread their payments out over the course of 6 or 12 months. Connecting to a database the website also stores and organizes the names and chosen seat plate engravings of sponsors which will be placed on new, era-specific seats being installed as part of the auditorium revitalization.
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